EDUCATIONAL VIDEO
"GUT CITY"
Vinamilk's Probi
Role: Associate Creative Director
The context
​Hardly people know that 90% of our immmunity coming from the digestive system
The idea
Bring to life the emotional journey of a child chasing a big dream, only to be stopped by health setbacks — and introduce Probi as the immune-boosting solution that helps keep kids on track.
The Story
The film follows a young boy who dreams of one day conquering Mount Everest.
He immerses himself in learning geography, training his body, and nurturing his ambition. But when sickness strikes, his learning and training come to a halt. That’s when Probi steps in — helping him build stronger immunity, stay healthy, and continue chasing his dream without interruption.
The Process
A very excited project that seamlessly blended live shooting with captivating 3D animation.
All scenes were shot against a green screen, allowing a huge work for the creation of intricate 3D sets and animation during post-production for the creation of intricate 3D sets during post-production.
Working with Colory was a wonderful journey, they are very professional and skillful, resulting a very visually stunning and splendid piece of work.
